Vitaminwater by Coca-Cola: Misleading it’s Water, Vitamines and Suger
Geschreven op 10-8-2010 - Erik van Erne. Geplaatst in GezondheidJudge John Gleeson, of the U.S. District Court for the Eastern District of New York, has rejected The Coca-Cola Company’s motion requesting a dismissal of a lawsuit related to the Vitaminwater line of beverages.
The suit was filed by the Center for Science in the Public Interest (CSPI). The CSPI claims that the use of the brand name Vitaminwater is misleading.
Gleeson’s recent decision reinforces that sentiment. In a recent press release, CSPI notes that, during the ruling, Gleeson stated that the product name, in conjunction with statements made on the label, “have the potential to reinforce a consumer’s mistaken belief that the product is comprised of only vitamins and water.”
The beverage line contains other ingredients, most notably added sugar. (Coke also sells Vitaminwater as a calorie-free drink.) In its reasoning behind its move for dismissal, The Coca-Cola Company argued that listing the sweetener in the ingredient statement (“crystalline fructose”) on the product labels, and detailing the amount of sugar in the drink (30 or 33.5 grams per bottle, with 2.5 8-oz. servings per bottle) in the Nutrition Facts panel, constituted sufficient disclosure, according to newss reports. More at CSPI